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GGB automotive seating bearings

Automotive Seating

A Smarter Approach to Automobile and Truck Seating

Automotive seat manufacturers are under constant pressure to improve passenger comfort and safety while keeping costs to a minimum. What many don’t realize is that some of the smallest details can make the biggest difference in helping them achieve their goals.

GGB Bearings and Coatings for Automotive Seats Applications



GGB Car Bearings for Automotive Seating Applications

Increase the effectiveness of your design while meeting cost-saving targets

GGB self-lubricating plain bearings for automotive seat applications offer a number of auto bearing advantages including noise elimination, vibration damping, improved comfort, weight reduction and increased lifespan of your components.

In addition, early partnerships with GGB and its car bearings are cost-effective and can reduce delays in manufacturing.

Watch the video to understand how GGB automotive seat bearings can decrease your overall production costs while improving comfort, safety, durability and performance. 

Case Study: Look at this example where early design changes could have lead to significant overall savings.

  • A buyer receives a design and purchases familiar bearings, saving $.03 (0.05€) per part.

  • Manufacturing starts and the team learns the assembly can be made for $.20 less, but a different bearing is needed.
  • It’s too late to change designs because the bearings have already been purchased.
  • Instead of saving $.03 per part, the company spent an extra $.17 per part.
  • The entire production run cost the company $1.7M more than necessary.
  • This overspend could have been avoided if GGB had been included in the early stages of the design process.

Working towards solutions, together

By working with you at the very start of the design process, we are able to review the entire seating assembly to ensure that the bearing and surrounding components are the most cost-effective.

In addition to reducing production costs and keeping the manufacturing process on track, partnering early in the design can also improve occupant comfort and reduce cabin noise.

The GGB Difference

We don’t stop with the initial sale. Our R&D, sales and engineering teams work alongside you, throughout the manufacturing process. It’s how we help to ensure each and every one of your goals is not just met, but exceeded.

Need advice?

Our experts are ready to help you find the right solution for your specific application.